Markstrat is an online learning software for strategic marketing,. It is used to teach students the concepts of strategic marketing in a simulated online world known as the Markstrat World. All you see is a world built with numbers.Markstrat allows students and executives to practice in a certain amount of time. We have a about a semester to play with it.It is a common tool to aid teaching courses in strategy in business schools,I guess specially popular in B-school in US.
key words that will be helpful in this game: be aggressive, do research,team work.
Get people do what they are good at.
I can't say too much about how we play this game, hey, our competitors might check my blog tomorrow, so I guess i will write about it more after the game ends.
Happy Earth Day!
5 years ago